Ed Nieburg

Ed Nieburg

Ed Nieburg, arms folded, in a white long-sleeve top
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Twenty years building the best part of people’s day.

Sport for body and mind, places that bring people together, and the software that runs it all.

Ventures.

Photo

The story.

  1. 2004

    Finished at Cokethorpe, Oxfordshire, where my education and tennis journey started.

    Cokethorpe house across the playing fieldsPhoto Stephen Richards · CC BY-SA
  2. 2006–07

    Lived in Barcelona. Tennis training, competing across Europe and learning the trade.

    Ed with Fernando Verdasco
    Ed with three fellow academy players
    Ed in the gym in Barcelona
    Aerial view of the Barcelona tennis centre where Ed trained, with rows of clay courts
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  3. 2008–11

    Worked in local government while studying for my degree at City, University of London.

    Northampton Square gardens with City University’s red-brick College Building behindPhoto Alan Simkins · CC BY-SA
    City University London sign outside the universityPhoto Stephen McKay · CC BY-SA
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  4. 2011

    Founded Community Tennis Association, my first tennis business, across Oxfordshire and Berkshire.

    Ed with his wife and son at a Community Tennis Association stand
    Ed’s young son holding two tennis rackets in front of a Community Tennis Association banner
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  5. 2012

    Founded The Racket Factory, with a shop in Wantage, Oxfordshire.

    Rackets on a stand beneath The Racket Factory sign
    A racket stringing machine in front of a rack of rackets
    Laptop and iPad in front of a wall of Yonex rackets
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  6. 2013

    Won South Oxfordshire New Business of the Year.

    Ed holding the award certificate
    Award winners and judges with certificates and flowers at the ceremony
    Ed talking with guests over coffee at the awards
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  7. 2015

    Partnered on our first major tennis facility: a flagship £1 million rebuild in the heart of Swindon, where we relocated our regional office and The Racket Factory.

    The rebuilt outdoor courts at the Swindon tennis centre on a sunny day
    Inside The Racket Factory shop with rackets on the walls and courts through the door
    Ed’s daughter holding a tennis ball on the Swindon courts
    A full wall of rackets, shoes and clothing
    Ed giving a thumbs up behind a Tecnifibre stringing machine
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  8. 2016

    Opened our first café, inside the Swindon tennis facility.

    The Park Coffee House frontage at the Swindon tennis centre, with an A-board and outdoor tables
    The Park Coffee House sign above the café door
    Inside The Park Coffee House, with the menu board, counter and windows onto the courts
    The café at the Swindon tennis centre
    Children in National Tennis T-shirts cheering at the café counter
    The sunny terrace outside the café
    Coffee and a laptop at the café, overlooking the courts
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  9. 2017

    After six successful years of growth, merged with another forward-thinking regional tennis business, co-founding National Tennis Association with Chris Evans.

    The National Tennis team on an indoor court
    Ed and Chris Evans, co-founders of National Tennis, smiling together on a sunny day
    National Tennis coaches around a table at a team meeting
    National Tennis coaches gathered in a training room
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  10. 2018

    Co-founded National Badminton with Julie Bradbury, Olympian, Commonwealth gold medallist and former world No. 1, to professionalise badminton coaching and widen access to it across the UK.

    A junior player in National Badminton kit collecting shuttles on court
    Ed and Julie Bradbury talking courtside during a junior session
    Ed and Julie Bradbury in conversation above the courts
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  11. 2024

    Partnered on our first two indoor tennis centres, in Basingstoke and Stafford.

    Aerial view of Basingstoke Indoor Tennis Centre and its outdoor courts in War Memorial Park
    Inside the court hall at Basingstoke Indoor Tennis Centre
    Inside the court hall at Stafford Manor Indoor Tennis Centre
    National Tennis coaches warming up together at Stafford Manor
    Coaches gathered on an indoor court for a briefing
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  12. 2025

    Launched two more cafés, in Basingstoke and Norwich.

    The Park Social café at Basingstoke Indoor Tennis Centre
    The café at our Norwich site
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  13. 2026

    Launched our first padel project in Norwich, and started Lavora.

    Aerial view of the new padel courts beside the tennis courts at Eaton Park, Norwich
    The Lavora homepage on a MacBook Air
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Let’s talk.

ed@ednieburg.com